Kelly Gilfillan is one of the premier sales pros in LION Publishers. She started Home Page Media Group with a partner, journalist Susan Leathers, and grew it from one site in a suburb of Nashville, Tenn., to numerous local sites in the region. We asked Kelly about sales strategy, finding sales talent, launching (and monetizing) special sections, the difficulty of expanding, financial bumps in the road and about email marketing and client service.
Questions About The 2024 LION Sustainability Awards? Get Answers Here!
Welcome to the FAQ guide for the 2024 LION Sustainability Awards!
Buy an early bird ticket for the 2024 Independent News Sustainability Summit in Chicago
Members who purchase an early bird ticket will be entered to win a raffle for a free hotel room upgrade.
Become a LION community ambassador to help connect and support independent news publishers
Community ambassadors will facilitate connections and community-building with fellow LION members.