Schedule

Thursday, Oct. 11 »

New Publisher Boot Camp

9 a.m. — 3:45 p.m., Breakout A - Wabash

Lunch

12 — 1 p.m., Lobby - Wabash

Legal Issues Workshop: Libel and Invasion of Privacy

1 — 2:30 p.m., Breakout B - Wabash

Beyond the CMS: Shared Services and Tech Stacks

2 — 2:50 p.m., Breakout C - Wabash

Legal Issues Workshop: Copyright and Digital Media

2:45 — 4:15 p.m., Breakout B - Wabash

Advertising Workshop: Setting Rates and Positions

4 — 4:50 p.m., Breakout A - Wabash

Legal Issues Workshop: Insurance

4:30 — 5 p.m., Breakout B - Wabash

Advertising Workshop: Effective Media Kits

5 — 6 p.m., Breakout A - Wabash

Lessons from VT Digger on Diversifying Your Revenue

5 — 6 p.m., Breakout C - Wabash

Opening Reception

6 — 8 p.m., Lobby - Wabash

Friday, Oct. 12 »

Google Focus Groups (By Invitation)

8 — 9 a.m., Breakout A - Wabash

Breakfast

8 — 9 a.m., Lobby - Wabash

Welcome and Opening Remarks

9 — 9:15 a.m., Film Row Cinema

Facebook and Local Journalism

9:15 — 9:35 a.m., Film Row Cinema

A word from our sponsor: Broadstreet Ads

9:35 — 9:40 a.m., Film Row Cinema

A word from our sponsor: Site Impact

10:15 — 10:20 a.m., Film Row Cinema

Lightning Talks

10:25 — 10:55 a.m., Film Row Cinema

* How Engagement Leads to Revenue * Push Notifications * Committee to Protect Journalists * Solutions Journalism Grants

A word from our sponsor: Virtual Committees

10:55 — 11 a.m., Film Row Cinema

Coffee Break

11 — 11:15 a.m., Lobby - Wabash

Local Publishers' Role in Teaching Media Literacy

11:15 — 11:35 a.m., Film Row Cinema

A word from our sponsor: Maps.com

11:35 — 11:40 a.m., Film Row Cinema

How Berkeleyside Turned Readers Into Investors

11:40 a.m. — 12 p.m., Film Row Cinema

Lunch

12 — 1:30 p.m., Lobby - Wabash

30 Ideas in 30 Minutes

1:30 — 2 p.m., Film Row Cinema

Research on the State of Local Online News Publishing

2:05 — 2:30 p.m., Film Row Cinema

A word from our sponsor: Web Publisher Pro

2:30 — 2:35 p.m., Film Row Cinema

Coffee Break

2:30 — 2:45 p.m., Lobby - Wabash

Laying the Groundwork for Membership and Fundraising Campaigns

2:45 — 3:30 p.m., Breakout A - Wabash

Google News Lab Training, Part 1

2:45 — 3:30 p.m., Breakout C - Wabash

Facebook Fundamentals: How to Optimize Your News Site's Presence

3:45 — 4:30 p.m., Breakout A - Wabash

All about AMP

3:45 — 4:30 p.m., Breakout B - Wabash

Google News Lab Training, Part 2

3:45 — 4:30 p.m., Breakout C - Wabash

Google Fundamentals, Including SEO

4:45 — 5:30 p.m., Breakout A - Wabash

Programmatic Advertising: Pros and Cons

4:45 — 5:30 p.m., Breakout B - Wabash

Fighting for Data and Making it Work

4:45 — 5:30 p.m., Breakout C - Wabash

Friday Evening Reception

5:30 — 8 p.m., 3rd Floor - Wabash

LION Publishers Annual Meeting

6 — 6:30 p.m., 3rd Floor - Wabash

Saturday, Oct. 13 »

Breakfast

8:30 — 9:30 a.m., Lobby - Mich. Ave.

Announcements and Opening Remarks

9:30 — 9:40 a.m., Stage Two

A word from our sponsor: Empower Local

10:15 — 10:20 a.m., Stage Two

Lightning Talks

10:55 — 11:30 a.m., Stage Two

* Reporting on Research * Report for America * Teaching Entrepreneurship

A word from our sponsor: Town News

11:30 — 11:35 a.m., Stage Two

Coffee Break

11:35 — 11:45 a.m., Lobby - Mich. Ave.

A word from our sponsor: Clean Machine

12:20 — 12:25 p.m., Stage Two

Lunch

12:30 — 2 p.m., Lobby - Mich. Ave.

Whether, When, Why and How to Take on a Business Partner

2 — 2:45 p.m., Breakout A - Mich. Ave.

Unconference - Sponsored Content and Real Estate

2 — 2:45 p.m., Breakout C - Mich. Ave.

Unconference - Newsletters

2 — 2:45 p.m., Breakout D - Mich. Ave.

You Can't Do It All Alone: Having a Local Online News Site, But Also a Life

3 — 3:45 p.m., Breakout A - Mich. Ave.

Unconference - Overcoming Reliance on Facebook

3 — 3:45 p.m., Breakout C - Mich. Ave.

Unconference - Sales Rep Hiring and Compensation Plans

3 — 3:45 p.m., Breakout D - Mich. Ave.

Wrapup Social Hour

4 — 5 p.m., Lobby - Mich. Ave.