Host Scott Brodbeck (ARLnow.com, RestonNow.com) interviews Field Walsh of TXK Today in Texas, whose route to local news was non-traditional and who has found success in an advertising model and video.
"It didn't take Field Walsh long to find success publishing a local, indie news site in his hometown of Texarkana, Texas. Despite not having a journalism background, Field quickly grew an audience thanks in large part to dogged coverage of breaking news, at a time when the local dead tree paper was mostly reporting things that happened the day before. We talked with Field about a range of topics, from using drones for breaking news coverage to racking up tons of engagement on Facebook to growing banner ad sales at a time when sponsored content is trendier."
26 more independent news businesses selected for LION-GNI sustainability program
These 26 independent publishers are seeking to enhance their organizational sustainability.
LION is looking for coaches with experience in financial management and operations
Coaches will work with independent news businesses to strengthen their systems for managing risk and uncertainty.
LION is hiring a Data Systems Associate
We’re looking for a full-time Data Systems Associate to support LION’s daily operations.